Experimental Papa John Pizza Packaging

Packaging

Experimental Packaging

04/14

This was an experimental challenge to discover new ways to design a more efficient and convenient pizza packaging for Papa John's Pizza based on the existing problems of the pizza takeaway system and consumers' habits.

 

CONCEPT :

 

This experimental packaging is based upon the various types of pizza consumer around us, for example 'The Cheese Lover', and 'The Pepperoni Thief'  - designed around the concept of sharing and to share.

 

SUSTAINABILITY :

 

It's also Mother Nature friendly, whereby the sides of the box can be taken apart and be utilized as disposable plates. Consecutively, it encourages the act of sharing. It also fits both the pizza and the collaterals within the box for carrier convenience. The entire packaging can be recycled after use.

Collateral wise, the serviettes are three-quarter its original size for compact usage to reduce the amount of wasted resources.

 

In a nutshell, this entire packaging including its contents is being maximized to its 100% potential and it's easily disposed off by chucking into the recycle bin.

VANESSA VERA

WORK

CONTACT

MADE IN SARAWAK.

"Art +Culture doesn't make us. We are Art + Culture.

nessaWvera@gmail.com

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     2018.

Print & etc

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