Tom,Dick & Harry's Design Thinking Guide

Design Thinking

Final Year Project

11/15

THE FROSTING

A non-linear interactive publication based on author’s personal perspective for users

 to familiarize themselves with the foreign

subject of design thinking in their daily

work lives. It comes with a complementary

augmented reality feature and an extended design thinking microsite.

 

**  The augmented reality features are demonstrated at the end of this page.

 

 

THE BULLSEYES

#1

Unaware Generation Y non-designers with limited time about design thinking.

 

#2

Designers interested to learn about design thinking.

 

 

THE ACHIEVEMENT

To introduce, educate and overcome prejudices about design thinking by pushing the boundaries of traditional publication  with augmented reality, colour coding, live microsite and more...

 

 

CONCEPT

Based on research, Generation Y are not fond of reading especially in this digital era. So, the concept of this book is based upon 'Choose Your Own Adventure' whereby at each chapter, the reader is given two choices of staying or moving forward.

 

OR

 

The reader can always jump between pages, depending on which micro-topic they want to read about at the side panel.

 

Colour coding is implemented to further improve reading experience as each chapter is identified with a singular colour.

 

 

 

 

Augmented Reality Demonstration Video

VANESSA VERA

WORK

CONTACT

MADE IN SARAWAK.

"Art +Culture doesn't make us. We are Art + Culture.

nessaWvera@gmail.com

All rights reserved.

     2018.

Print & etc

Publishing