Tom,Dick & Harry's Design Thinking Guide
Design Thinking
Final Year Project
11/15
THE FROSTING
A non-linear interactive publication based on author’s personal perspective for users
to familiarize themselves with the foreign
subject of design thinking in their daily
work lives. It comes with a complementary
augmented reality feature and an extended design thinking microsite.
** The augmented reality features are demonstrated at the end of this page.
THE BULLSEYES
#1
Unaware Generation Y non-designers with limited time about design thinking.
#2
Designers interested to learn about design thinking.
THE ACHIEVEMENT
To introduce, educate and overcome prejudices about design thinking by pushing the boundaries of traditional publication with augmented reality, colour coding, live microsite and more...
CONCEPT
Based on research, Generation Y are not fond of reading especially in this digital era. So, the concept of this book is based upon 'Choose Your Own Adventure' whereby at each chapter, the reader is given two choices of staying or moving forward.
OR
The reader can always jump between pages, depending on which micro-topic they want to read about at the side panel.
Colour coding is implemented to further improve reading experience as each chapter is identified with a singular colour.
Augmented Reality Demonstration Video
VANESSA VERA
WORK
CONTACT
MADE IN SARAWAK.
"Art +Culture doesn't make us. We are Art + Culture.
All rights reserved.
2018.
Print & etc
Publishing
